How do you look like a badass Black woman?
A new study from the University of Missouri-Columbia shows that the beauty world has a way of putting women of color in a box.
A study of beauty pageants, which have become a key component of the beauty industry in recent years, showed that while Black women were represented in the top three slots, their numbers were nowhere near what the industry expected.
“Our research found that even after accounting for differences in race, ethnicity, and gender, women of colour did not appear to be represented in top beauty pageant roles, and only four percent of the total beauty pageant contestants were Black,” said the study’s lead author, Dr. Jami Johnson, a professor of psychology at MU-Columbiacom.
The researchers studied 8,000 beauty pageant judges, and compared their ratings with those of their peers who had never competed in a beauty pageant before.
They also looked at what types of competitions the contestants had competed in before they started their careers, which is what they’d likely be looking to improve their chances of landing the beauty pageant role.
Johnson’s research was conducted on the basis that a lot of beauty pageant talent comes from working in professional kitchens.
But her team found that the makeup makeup and styling of the contestants, even if they were professional kitchens, wasn’t exactly what the makeup and style of the judges themselves had been trained for.
The study found that Black beauty pageant entrants weren’t as likely to be seen as having the same level of confidence and confidence in their looks as their white peers.
They were also less likely to wear a lot or have high cheekbones.
In a follow-up study, the researchers asked judges what they thought about the makeup that they were wearing and the looks they were choosing for themselves.
Johnson found that makeup was actually one of the most common ways judges judged contestants’ looks.
In addition to makeup, judges also had to decide whether or not to include accessories, and how to style their hair and makeup.
“This was very important for judging beauty contests, because we were talking about people who are trying to break into a professional job,” Johnson said.
To get an idea of how judges felt about their own looks, the study found some judges who were judged as having a more natural look were less likely than their white counterparts to be rated as having perfect skin tone and to wear eye makeup.
Another thing that’s really interesting about the study is that the contestants who were most likely to get judged as “perfect” were those who were already in the beauty and beauty product industry, Johnson said, and that this trend could be going on all the way back to the beginning of the business.
“It suggests that we have a lot to learn from the beauty companies, because if we’re looking at the industry and we’re trying to figure out how to compete against the industry, then we need to really look at how to create a better experience for contestants,” Johnson told Business Insider.
The beauty industry is one of America’s fastest-growing industries, and the number of women of different races and ethnicities competing in the industry has risen dramatically in recent decades.
In the past year alone, the beauty beauty industry has seen a record increase in entries from Black, Asian, Latino, Native American, and Native Hawaiian-American contestants, according to a 2016 study.
But it seems that Black women have a hard time getting noticed, and have a harder time breaking into the beauty business than the beauty pageantry industry.
The makeup and beauty industry seems to be struggling to find its way in the face of this reality.
It’s not uncommon for contestants to say that their beauty product line or makeup regimen is “not as good as what they could have gotten” at the beauty salon.
In addition, Black women often struggle to find professional jobs in beauty, and their professional careers are often overshadowed by the beauty pages.
If you have any tips for Black women, please share them in the comments section below.